The Best Alternative to Google Ads (My #1 Growth Hack)

Google ads are continually rising in costs but what if I “ve told you” I have a really cool solution that’ll give you a much better ROI in the long run than Google Ads hey everyone I’m Neil Patel and today I’m gonna share with you the best alternative to Google ads what most people don’t realize is you don’t have to spend money on Google ads to create a multibillion dollar company have you heard of Dropbox of course you have the chances are it’s on your computer did you know that when Dropbox first came out they try to grow by doing Google advertising and what they found is even though they had a product that costs around$ 5 a month which is around $ 60 a year per client they were spending approximately two to three hundred dollars to acquire a purchaser from Google Ads can you see how those quantities don’t work out in order to better they spending more to acquire customer than what they’re paying during the first year precisely because someone’s you $5.00 a month it doesn’t mean that five dollars is unadulterated profit either so what a Dropbox they leverage rise hacking they figured out a course to get consumers to come to their site and render more clients they did this by creating a free produce or service and that’s a better alternative to Google ads if you look at Dropbox you look at slack heck even look at Amazon Amazon’s not really doing free but they’re doing with Prime membership you get free twoday air send by creating something that’s free are such astounding furnish really thought about it as like your carrot that you’re hang you’re gonna get so many beings over to your website that then when you upsell them into your pay products or services it’s so much easier because they’re already employ your produce or service you’ve already make that label patriotism that connection that rapport with them it’s much easier to get that upsell and here’s what most people don’t understand they like whoa Neal if I invest all this money you are well aware get people over to my website by having a free produce or service it’s gonna cost me a great deal of money and it does I recently released a implement announced ubersuggest if you Uber’s intimates I’m spending a hundred and fifty thousand dollars a month releasing a lot of the features you see in implements like buzzsumo or SEM rush for free 150 majestic a month that’s my cost my expense isn’t going down is continually rising but you know what if I must be given to do paid advertising on Google to get those guests my estimation shows that I would be spending a bit more than 600 thousand do you see how throwing something apart for free that rate me a hundred and fifty thousand a month is much better than spend six hundred thousand dollars a few months on paid ads you do not have to spend money on Google ads to create a big business again look at Dropbox leveraging increment hacking and then as you have these free implements these free concoctions these free services and it may not be the best ones out there but something that people are used to paying for what you can do is do things like create invite flows Dropbox has it you miss more free space invite more useds I can do the same thing with the uber intimate I don’t but I can say want more free usage and invite more representatives you can get creative with your sell leveraging growing hacking merely don’t introduce all your fund into Google Ads and the reason I say that it’s not because I don’t like Google ads ideally you should be doing both but the above reasons I say this is the moment you stop Google Ads you don’t have any more freight but establishing something that’s free and it doesn’t have to continue cost a ton of money like HubSpot they have this free email signature generator it doesn’t expense much money they only spend a few thousand dollars creating it they don’t even waste any fund maintaining it each and every single month but they found that it can drive over seven chassis worth of revenue to their business per year not too bad from one free tool so if you have questions on what you should be releasing for free leave a comment below I’ll answer it I’ll give you some ideas and hopefully that’ll get you off to the scoots thank you for watching feel free to like agree commentary and share thank you very much

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